Focal Strategy have always advocated keeping your blog updated with news to improve website interactions, create and retain customer interest, and assist with search engine optimisation. This week we have had several of our website clients contact us to say that their blog has noticeably increased the number of new business enquiries they are receiving which is fantastic news.

Writing a blog to promote your business online is a great way to grow your business and complement your offline marketing strategies.  It can also be fun (well we think so!)  

If you can't find the time to keep your blog up to date, or don't find it as fun to do as we do, we offer a blog writing service:

• We will contact you once a month or once a week to gather information
• We will research & copy write each blog post and include a variety of keywords and search terms which are relevant to the subject and your business
• We will use the images you provide if needed and will optimise them for the web, including labelling with alt text to help Google find them in web searches
• We will add relevant links within the blog post as necessary, to pages on your own website to encourage further exploration or to relevant associated information - this will often be linked to a call to action.

Focal Strategy are website designers based in Hythe, Hampshire - we are able to offer our blog writing service wherever you are based. 

If you don't currently have a blog on your website, and would like a website that does, or you want to find out more about websites, marketing and blogging why not give us a call on 02380 844982 or drop sue@focalstrategy.com a line today?

Focal Strategy offer one to one training for businesses... 

We can set you up with, and show you how to use Facebook and other social media to promote your business.

We are able to discuss approved search engine optimisation techniques with you, and show you how to use a blog to fully develop your business online.

Learn at your own level and pace, in a quiet setting. 

We are based in Dibden Purlieu at the edge of the New Forest, near Hythe & Southampton, why not give Sue or Peter a call on 02380 844982 or get in touch  sue@focalstrategy.com

Focal Strategy are looking forwards to this weeks commercial photography shoot at Silks Hotel in Romsey. The two day shoot will focus on capturing the stunning rooms in the hotel, along with the decor and food in The White Horse Brasserie.

Focal Strategy have photographed many hotels and prestigious locations across the Hampshire and New Forest area, give us a call if you require professional images for your website or marketing campaigns 02380 844982 or drop us a line info@focalstrategy.com

Focal Strategy are pleased to launch an updated website design for GR Care of Hampshire. 

The new site has to put over a lot of information to it's visitors who will be care providers and those working in the care sector, this has been interspersed with graphics from Ceratopia and our professional photography.

The website has a responsive design, adjusting it's layout according to the screen size of the device on which it is viewed, from large desktop monitors to iPads and smart-phones.

Visitors to your website need to find easy to access, relevant information, so as businesses grow and develop it is vital to revisit your website content to ensure that it is kept up to date with your current offering. 

Need to update or redesign your website? Why not give us a call on 02380 844982 or contact us / info@focalstrategy.com

Focal Strategy are very pleased that Finiki Foods Cafe in Southampton have asked us to develop their new website. Owner Fiona, is keen to develop an active blog to market the business online, and link this to social networks such as Facebook where they have grown a good following.

The site will include cartoons by Simon of Ceratopia :O)

A website has to do a lot more than look good online. It needs to get found, load quickly and be business & user friendly too!

From a simple microsite to a dynamic database driven website, all of our sites are designed from scratch without the use of out moded template designs, we use all of our own code - and absolutely no 'bolt ons'.

Our websites are efficiently programmed to ensure quick download times. Plus, they are search engine optimised - we have a proactive approach to search engines with automatic submission of XML sitemaps to Google etc. each time things change. 

Our bespoke content management system ensures easy access to email, website analytics tools, your blog, and your website pages, where you can make changes to the website yourself.

We are able to develop sites with animated images, eCommerce, server side processing e.g. databases, photo watermarking etc.., Online Booking for hotels and B&B's etc., website search facilities, and dynamic galleries where images are pulled in automatically as they are added.

Want more than a pretty picture?

Give Focal Strategy a call on 02380 844982 / 07946 427553 email info@focalstrategy.com

Above...a great looking website that works efficiently online too!

Focal Strategy are putting together a variety of website design mood boards on Pinterest, the visual social media site where you can pin and share the interesting stuff you find on the web. 

We are grouping different colour website designs together as a way of showing our design skills and offering, as well as also putting boards together for Blogging and SEO tips, Commercial Photography, and other visually inspirational stuff. 

Below is our Pink Website Designs Board...

You might like to know you can now directly pin all of our posts from our blog, and also click the red 'follow me' button over on the right if you want to follow us on Pinterest.

If you are a visual thinker, or have products and services that can be promoted visually, Pinterest will probably be for you :O)