Focal Strategy

01803 840462


New website with online shopping for Florist

Focal Strategy Website Design based nr Southampton, Hampshire are very proud to launch a new website for Jane Bidwell Flowers in Hythe.

Our brief was to completely redesign their website to create a funky, fresh and contemporary feel, and to also provide an online flower shop with secure payment systems.

We have really enjoyed working on this project with the Jane Bidwell Flowers team, as we got involved in the logo design, branding, professional photography and all of the copywriting; we even got to name the bouquets and arrangements available in their online shop which was great fun!

With the current trend for vintage colourways we chose pink and cream tones for the website, which includes chic bird and floral embellishments to highlight key information and 'calls to action' on the web pages.


Website Design with online flower shop for local florist by Focal Strategy Website Design, Hythe, Southampton, Hampshire

A simple animation on the front page shows several messages and images to illustrate what their local flower shop can offer, whilst a very fun to use online flower shop enables customers to choose, order and buy flowers online quickly and securely. With a click of a button flowers re-sort themselves to show a large range of bouquets and arrangements available to order by colour, price and occasion.

Online flower shop designed by Focal Strategy website design in Hythe, Hapshire

The site includes our professional photography in the wedding flowers gallery,  here the thumbnails can be clicked & viewed as enlarged high quality images - perfect for prospective brides to view. 

wedding flower gallery at jane bidwell flowers website, with photography by focal strategy ltd, hythe, hampshire

Jane and her team will be using the fully integrated blog on their website to market their business online, entries will be rapidly indexed within search engines such as Google, to ensure their business is more likely to found online for a wide variety of search terms. The blog will also autofeed into social media sites such as a Facebook and Twitter where they hope to develop a solid following. 

Would you like to work with Focal Strategy on your new website or website redesign? Give Sue or Pete a call now on 02380 844982 or drop us a line We are based near Southampton in Hampshire, and able to work with you wherever you are based.

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